Creative Director, by way of words
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Lifebanc

 

LIFEBANC

Becoming an organ donor is easy, just check a box. It’s slacktivism at its finest. So to promote organ donation to a younger audience, we created the world’s easiest charity race — the .01k. Simply check a box, run (or walk) about 30 feet, and feel good about yourself. And, you got a tiny water bottle.

Tiny water bottle.

Easy cornhole.